I create many reports to track the profitability and success of new products that we launch. Currently, I have created a dashboard on excel, but its not automated. Now I have been trying to automate the reporting process. I know there are paid reporting tools in the market, such as Tableau. But I am looking for a free software for reporting or any other solution to report product KPIs
Tableau desktop is still free.
If it is web platform related, GA is pretty. You can also explore PowerBI.
If you can provide more data around what you’re using it for or a sample data set/ scenario, can help you better.
Most BI and reporting tools are licensed.